We were tasked with delivering marketing materials for events and activities to attract the local community to the centre. The focus of the activities varied from month to month to appeal to children, families and individuals, often centred around key calendar dates.
Creative work included:
- Concepts and ideas
- Hanging banners for the main atrium
- Promotional posters
- Leaflets
- Web banners and adverts
Attracting clientele
With competition from the internet and home delivery services, it is vital for high-street retailers to continuously be promoting their products and services to proactively entice visitors to leave their houses and venture out for an interactive shopping experience.
Making it fun
Meridian devised a programme of incentives and participatory events to entertain and reward their customers.
- Valentine’s Day
- Easter Egg Hunt
- Mother’s Day Prizes
- Summer Activities
- Halloween
- Christmas
